Time for a brand campaign refresh? Fortunately, Harbour Asset Management had our number. And the ambition to showcase something that’s often hard to capture in the world of finance — trust, clarity, and confidence.

We didn’t need to rewrite the story. Just help tell it better — to make it unmistakably theirs. We needed to cut through the noise in an already crowded category of financial services. With something bold, fresh, and distinctly Harbour.

So, we charted course. Pairing confident copy with a refined visual approach, we crafted a suite of creative that speaks directly to investors who care about more than just numbers. From seasoned pros to first timers, the message is simple: with Harbour, you’re in good hands.

From digital and out of home to print and paid search, we executed a full-scale media solution to back the creative. Clean, considered, and clever in all the right places.

We’re proud of this mahi. A truly special story to be part of telling. And always a treat to support our friends at Harbour Asset Management as they continue helping New Zealanders grow their wealth with purpose.